Friday Feature: Fitcode

Good news. You no longer have to dread shopping for denim because...Fitcode. Say hello to the new love of your life. Fitcode is by women and for women (they had us at that–swoon!). Their goal is to ensure every woman looks and feels amazing because "confidence is a key beauty ingredient." They created a new, easier way to shop for denim essentials that focuses on the fit to a woman's unique body type, not size. You can find your perfect fit too, without even going somewhere to try them on. Take their fit quiz here.


Some of our team got to hang with Fitcode this past summer to try on a few of their many denim styles and to get our personalized codes. We talked about a few of our favorite things and channeled Beyonce during a photoshoot around our Capitol Hill space. Check out all the fun here. 

Happy Friday and happy shopping!